Growth stalls when brands drift from customer needs.
Offerings stop matching occasions.
Pricing falls behind costs.
Marketing stops converting.
We rebuild growth systems so brand, offering, pricing, and marketing work together.
Scalable growth systems for multi-unit and investor-backed businesses
Former Fortune 500 Chief Marketing Officer and named executive officer. Led brand and growth systems across multi-unit companies including Cracker Barrel and Aramark.
Featured insight
Why Growth Systems Drift
Most operators don’t notice growth problems immediately. Traffic shifts between channels. Pricing moves but margins don’t. Promotions still work but less than they used to. Nothing looks broken. But the system has started to drift.
When growth stalls, it rarely announces itself
It creeps in through flat comps, rising costs, tired product, and marketing spend that just stops moving the needle.
If this feels familiar, explore our Resources hub for practical frameworks and field guides that help diagnose where momentum gets lost.
See our impact
We’ve helped multi-unit and investor-backed businesses unlock growth, profitability, and scale.
Fastest paths to growth
Three packaged ways to create measurable lift fast.
Chris also shares these systems through workshops and keynotes — learn more about his Speaking engagements.
Ready to move the P&L in months-not years?
Book a 20-minute Intro or download the 90-Day Diaognostic sample.
Where we fit in the investment lifecycle
Multi-unit and investor-backed businesses move through distinct growth phases — acquisition, scale, and optimization. Scotch Game aligns its growth systems to each stage, helping leadership teams deploy the right playbooks at the right time to accelerate revenue and expand enterprise value.
Learn more about Scotch Game Growth Systems and how they were built from 20+ years of multi-unit and brand-driven experience.
0-90 days
Get clarity & alignment
Unified growth roadmap with 3–5 EBITDA levers
90/180-day calendar with owners and KPIs
Pilot plans and KPI dashboard starter
90-180 days
Fix the economic engine
Price corridors, bundle architecture, promo governance
Market, media channels, and message determined; CRM/lifecycle launched with early wins
Pilot-to-scale system embedded in cadence
180+ days
Build for scale
Brand platform that travels across markets
Growth org design + operating rhythm in place
Innovation pipeline feeding validated revenue
Want to discuss which stage your business is in? Contact Scotch Game to start the conversation.
Why Scotch Game
Chris Ciavarra—senior growth and marketing executive (F500/F1000). Board-facing, strategist, data-grounded, biased to action. Installing durable growth systems that scale.
Chris Ciavarra — senior growth and marketing executive (F500/F1000). Board-facing, data-driven, and grounded in execution.
I’m a growth strategist and system builder with 20+ years leading multi-unit and investor-backed brands — from Cracker Barrel to Aramark to Jackson National. I’ve delivered $30M+ in incremental EBITDA through pricing architecture, lifted attach rates 8%+, driven 20%+ ROI gains, and led double-digit comp-sales growth through integrated brand and demand systems.
Scotch Game was built to bring this discipline to multi-unit and investor-backed companies — aligning pricing, marketing, and brand systems to accelerate revenue and expand enterprise value.
0x
Stock Price Growth
0%
Share Gain
$100M
An. OPEX/CAPEX Managed
$10M
Expense Reduction
10+
Years Experience